Postal Savings Bank Of China Co.,Ltd. officially kicked off its 2026 "Financial Education and Awareness Week" on September 7, reinforcing its commitment to serving the public and enhancing financial literacy and risk awareness across society. Under the theme "A Clean Financial Network, Safeguarding Worry-Free Consumption," the initiative targets five key pillars of action.
Firstly, the bank will showcase the tangible benefits of digital and intelligent financial services. By leveraging advanced digital tools to streamline service processes, it aims to bridge the "digital divide" and help the elderly and people with disabilities access convenient banking with greater ease. Secondly, the campaign will deliver targeted outreach to key demographics, including seniors, youth, drivers and delivery personnel, rural residents, and disabled individuals. Customized educational content will address topics such as avoiding pension fraud, responsible borrowing, and the importance of maintaining a healthy personal credit record.
Thirdly, heightened emphasis will be placed on exposing financial network risks. The bank will issue regular warnings about the dangers of excessive data authorization, cryptocurrency speculation, and various marketing traps, helping consumers steer clear of potential hazards. Fourthly, the campaign will actively promote lawful rights-protection channels, including financial education programs, advisory services, complaint procedures, and dispute mediation mechanisms available at various institutions. This initiative seeks to protect consumers from illegal "agency rights-protection" schemes.
Finally, the week will champion a culture of integrity by organizing activities such as "Senior Executives Discuss Consumer Protection." These efforts will highlight exemplary industry practices and quality service measures while firmly curbing any actions that harm the legitimate interests of consumers and investors.
During the campaign period, all branches of 邮储银行 (PSBC) will leverage their extensive "self-operated + agency" network to extend educational resources to grassroots communities, complementing the special "Consumer Protection Tips Delivered to Your Doorstep" initiative. In alignment with the industry's drive for ethical culture, the bank will also regulate the marketing conduct of its staff, fostering a secure, transparent, and orderly financial consumption environment. Through these combined efforts, the bank is determined to complete the "last mile" of financial education and promotion.